3 Tips to Rev Up Special Offers and Successfully Introduce New Menu Items Through Social Media

Jim Balis Blog

Jim Balis' Blog

One of the best aspects about social media is that it allows you to communicate with your restaurant’s customers instantaneously. This makes introducing new offers and menu updates a cinch. If it’s done correctly, social media can be a powerful tool to get your audience talking, induce incremental visits to your restaurant and build a loyal customer base. Here are three tips that will help to rev up your social media efforts, whether it is to introduce new items or simply better engage your community.

Design a Web Based Restaurant Menu, Optimized for Mobile

The most critical aspect of a successful online campaign, social media or not, is of course having a website that is properly designed and optimized for the web—and these days, that means optimized for mobile web viewing as well. Make sure that your menu, in particular, is web based and not a PDF. Web pages are…

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